Best Shopify CRO Agencies to Increase Sales

Shopify processed over 875 million customers in 2024, yet average cart abandonment rates hover near 70%

For store owners, these unchecked conversion problems create three recurring challenges:

  • Increasing ad spend with limited return
  • High traffic but stagnant revenue
  • Outperforming competitors with the same toolkit

This is where Shopify CRO agencies step in. The same stores struggling with a 1.4% average conversion rate can, under expert guidance, rise into the top 10% of Shopify performers, exceeding 4.7%.

In this article, we’ll cover the top 10 Best Shopify CRO Agencies to increase sales (2025), along with their:

  • Services and areas of expertise
  • Standout clients they’ve partnered with
  • Verified reviews from Capterra and Clutch.co

At A Glance: Top 3 Shopify CRO Agencies (2025)

  1. Uptek:  Shopify CRO + development partner, which ranks for in-site speed, checkout extensibility, and iterative A/B testing.  Known for delivering 191%–241% conversion lifts for brands like Filorga and Joovv.
  2. Cro Media: Performance-driven Shopify CRO agency that works on analytics, funnel testing, and UX optimization with custom development. Recognized for measurable uplifts in AOV and checkout conversion through structured, research-backed testing frameworks.
  3. inBeat: A performance-creative + micro-influencer agency fueling CRO by bridging UGC production, rapid ad testing, and on-site proof modules. 

10 Best Shopify CRO Agencies

Here are some of the top 10 Shopify CRO agencies to increase sales. 

1. Uptek

Uptek is a Shopify CRO and development partner that turns slow, leaky storefronts into high-conversion machines through speed engineering, checkout streamlining, and A/B testing.

The Uptek CRO Magic:

Uptek runs conversion as an end-to-end system. 

Engagement starts with a diagnostic audit funnel and site performance to pinpoint drop-offs and speed bottlenecks. 

From there, the team builds a data-backed plan that prioritizes revenue impact: faster first load and interaction, simplified PDP and cart UX, and a checkout flow designed to reduce friction and abandonment. 

Mobile UX is treated as the default; upsell/bundle strategy and custom components (e.g., quizzes, bundles, subscription UX) are layered in to raise AOV without hurting completion rates. 

Recent Brand Coverage:

a. Joovv

Uptek’s rebuild and optimization work helped Joovv unlock a 241% increase in sales + 72% conversion growth, supported by ongoing page development and QA. 

It started with Shopify Plus implementation with front-end engineering and animation work to speed the first interaction and improve perceived responsiveness.

They added checkout extensibility and funnel clean-up to reduce drop-offs between PDP → cart → payment.

The CRO work is informed by analytics (A/B validation of content blocks, layouts, and calls-to-action).

b. Filorga US

For Filorga’s U.S. storefront, Uptek’s engagement drove a +256% sales surge and +191% conversion growth, combining UX, performance, and conversion enhancements to lift add-to-cart and checkout completion. 

Then, a front-end + custom features on Shopify Plus to decouple content velocity from storefront performance.

Industries:

  • Beauty & skincare 
  • Health & wellness 
  • DTC consumer brands (multi-category)

Services:

  • Store speed engineering & performance optimization
  • Checkout and funnel optimization
  • A/B testing, heatmaps, analytics setup (GA4)
  • Conversion-focused page design/dev (PDPs, landers)
  • Upsell/cross-sell, bundles, custom carts
  • Custom theme/app development & integrations
  • Technical + on-page SEO to support conversion
  • Ongoing support and rapid iteration sprints

Actual Reviews (Clutch):

  • They deliver on or ahead of time!” — Scott Pfeil, Partner, Backflip.
  • They were always concerned with getting it right and making sure I was happy.” — Wesley Pfiffner, Joovv.
  • We enjoy the consistency that they provide.” — Joe Hass, Website Ops Director.

Why #1: Uptek

Uptek has a Broader, deeper Shopify-native engineering and public performance proof than a pure audit-first shop.

Being on top of the list is because:

  • CRO + engineering under one roof: Speed engineering (CWV), checkout extensibility (Shopify Functions), and rapid A/B implementation.
  • Published, sizable outcomes: Public case deltas (e.g., Filorga, Joovv) across sales, CVR, and checkout completion, not just “engagement.”
  • Checkout depth: Proven work on the exact revenue bottlenecks (PDP → cart → checkout) that founders care about.

2. Cro. Media

Cro. media is a Shopify-focused CRO agency offering CRO audits, A/B testing, and Shopify development, with an active Shopify Partners listing.

The Cro. Media CRO Magic

Cro. Media leads with a Shopify CRO Audit offer and ongoing optimization services designed specifically for Shopify stores. 

Delivery centers on diagnosing friction across PDP, cart, and checkout; translating findings into actionable UX/UX copy changes; and validating with A/B tests. 

Their public footprint further points to development capability (Shopify builds and customizations), so validated changes can be implemented without long handoffs.

Industries

  • Shopify e-commerce
  • DTC categories
  • Beauty
  • Apparel
  • CPG

Services

  • Shopify CRO Audit 
  • Conversion rate optimization & A/B testing 
  • Shopify development & customizations 
  • Site speed & technical SEO 
  • Guides & insights on Shopify CRO/AB testing 

Why #2: Cro.media

Fewer public, named outcomes and less checkout/speed engineering depth than Uptek; strong specialization but narrower footprint. 

3. inBeat

inBeat is a performance-creative + micro-influencer agency that feeds Shopify CRO with high-velocity UGC and rapid creative testing. 

The inBeat CRO Magic:

inBeat follows a creative→data→conversion loop. 

Instead of treating CRO as only on-site tweaks, inBeat manufactures UGC and influencer creatives, pressure-tests them in paid social, then ports the winning messages, visuals, and social proof onto Shopify PDPs and pre-sell landers. 

InBeat pairs this with paid media execution (TikTok, Meta, Snapchat, Google) so creative insights are tied to CPA/CVR movement. 

Recent Brand Coverage:

Native

inBeat documents a collection-launch program that cast diverse micro-creators and produced 1,000+ photo/video assets used across launches. 

Creative was first validated in ads, then recycled into on-site content, illustrating the agency’s “win in ads, port to PDP” playbook. 

Industries: 

  • CPG & beverages
  • Beauty & skincare
  • Fashion/apparel
  • DTC consumer tech 
  • SaaS/apps (performance creative for acquisition)

Services (CRO-relevant):

  • UGC production at scale
  • Micro-/nano-influencer campaigns 
  • Paid social buying (TikTok/Meta/Snap) 
  • Creative testing & iteration loops 
  • Landing page/PDP messaging & asset refreshes informed by ad winners 
  • Google/PPC support • Email/SMS/retention support when scoped

Why #3: inBeat

It’s below Cro. media because of less Shopify implementation depth than cro. media’s audit→fix motion.

4. Blend Commerce

Blend Commerce is a Shopify CRO + CVO specialist: structured CRO programs paired with retention systems (Klaviyo, subscriptions, loyalty) and performance-minded development.

The Blend CRO Magic:

Blend’s edge is the CRO + Customer Value Optimization pairing. 

Instead of chasing one-off lifts, they design experiments that raise conversion and strengthen AOV, repeat purchase, and LTV via lifecycle tactics (email/SMS, loyalty, subscriptions). 

Their CRO program is structured around a measurable cadence, prioritized hypotheses, A/B tests, and UX refinements across PDP/PLP/cart/checkout, while an engineering lane targets Core Web Vitals and theme refactors so wins aren’t capped by speed debt. 

On retention, Blend builds Klaviyo flows, subscription UX, and loyalty mechanics with tools like Rebuy and LoyaltyLion, so more first-time buyers turn into repeat customers. 

Everything rolls up to five core growth metrics they emphasize publicly: 

  • Conversion Rate 
  • AOV
  • Add-to-cart
  • Reached Checkout
  • Counce Rate

Recent Brand Coverage:

iGel Beauty: 

Blend launched a new site and tuned lifecycle/promo systems leading into peak season. 

Versus the prior BFCM, the brand saw +65% checkout visits and +12% AOV, supported by refreshed email/SMS cadence and on-site CRO work. 

Their public work library details Shopify CRO case studies, including redesigns and funnel optimizations that document what was changed and the measured result. 

Industries:

  • Beauty & skincare
  • Health & wellness
  • Home & furniture
  • DTC consumer brands.

Services (CRO-relevant)

  • CRO programs (A/B testing, heatmaps, funnel analytics) 
  • CVO & retention: Klaviyo flows, email/SMS, loyalty & referrals (Rebuy, LoyaltyLion)
  • Performance engineering: CWV, theme refactors, speed audits. 
  • PDP/PLP/cart/checkout UX optimization; redesigns & theme customization.
  • Ongoing support/maintenance and tool integrations (Shopify Plus focus)

Actual Reviews:

  • “We have worked with Blend for over 6 months, starting with an initial CRO audit and work plan. We are now deep into our relationship and have been not only impressed with the people and toolset but truly blown away by the processes they run…”

Why #4: Blend Commerce

When retention/LTV is a constraint, Blend’s CRO→CVO hand-off beats a testing-only program.

It’s on #4 and above Blue Stout because of:

  • CRO + CVO pairing: Experiments are designed to raise CVR today and LTV tomorrow.
  • Retention systems as a force multiplier: Post-purchase flows convert first-time buyers into repeat revenue.

5. Blue Stout:

Blue Stout is a Shopify Plus CRO firm that pairs quant/qual research and A/B testing with brand-focused design and in-house development for 8-figure DTC stores.

The Blue Stout CRO Magic:

Blue Stout runs conversion as a research → hypothesis → A/B test → implement machine. 

Programs begin with diagnostic research (quant & qual) to isolate the highest-leverage friction points, followed by tightly run experiments and rapid production rollouts via the internal dev team. 

Beyond tests, they implement performance-minded builds and merchandising patterns to raise AOV—e.g., Rebuy Smart Cart and post-purchase offers; while streamlining PDP → cart → checkout

Recent Brand Coverage:

CPG Food Brand: 

One test increased homepage conversion 17.8%, generating ~$396k in incremental revenue; part of a 3-month run with 12 tests, 11 of which produced revenue increases.

Mountain House: 

In 3 months, revenue +18% while paid traffic −22% by optimizing key conversion points; RPU +52%.

Lane 201: 

With Rebuy + Blue Stout, AOV +10% via product bundling and personalized recommendations. 

Industries:

  • Fashion & apparel
  • CPG/food
  • Footwear 
  • Outdoor 
  • Lifestyle/DTC (Shopify Plus focus).

Services:

  • Conversion research & analytics, user testing, hypothesis backlog
  • A/B testing at scale; results implemented by in-house design/dev
  • Shopify Plus builds and performance-minded theme work
  • Merchandising patterns to raise AOV (bundles, “frequently bought together,” post-purchase offers)
  • Ongoing experimentation sprints + reporting on CVR/AOV/RPU

Actual Reviews:

  • “Exceeds any relationship we’ve had with previous web development partners … continue to improve conversion rate and AOV.” — Erick Spaw, Ecommerce Manager, OROS Apparel.
  • “They always come back with great recommendations for the site … already recommended two friends.” — Kory Stevens, CEO, TAFT.

Why #5: Blue Stout

 Blue Stout is a testing machine, but Blend Commerce layers retention economics (CVO) on top; better when LTV is the limiter.

It has:

  • Testing discipline + in-house shipping: Research → A/B → production rollout by internal design/dev = speed and reliability.
  • Documented revenue attribution: Public wins (e.g., +17.8% CVR = ~$396k, program-level ROI) for 8-figure DTC stores.

6. Speero

Speero is a CRO and experimentation agency born out of CXL, known for structured, data-driven testing programs.

The Speero CRO Magic:

What sets Speero apart is its XOS (Experimentation Operating System), a framework that replaces guesswork with a documented, repeatable testing process. 

Instead of random site tweaks, they run full experimentation programs: research → prioritization → experiment design → execution → knowledge management

Every hypothesis is scored using an “ICE + PXL”-style prioritization model.

Speero’s team draws on CXL’s pedigree in training and experimentation research, so engagements are as much about building internal testing culture as they are about site changes. 

For scaling stores, Speero integrates personalization, journey orchestration, and post-purchase experimentation.

Recent Brand Coverage:

Procter & Gamble: 

Speero ran structured experimentation programs that guided messaging, funnel flow, and user experience decisions for global P&G brands; highlighted as case studies of “enterprise-level CRO done right.”

Monster Energy

Engagements involved conversion research and testing programs to optimize DTC campaigns and product flows. 

Monster was featured in CXL/Speero’s portfolio as a proof point for applying XOS at scale.

Industries:

  • Consumer packaged goods
  • DTC consumer brands
  • SaaS/tech 
  • Enterprise B2C

Services:

  • Experimentation Operating System (ExOS) setup
  • Research (qual/quant, behavioral analytics)
  • Hypothesis & prioritization frameworks
  • A/B and multivariate testing programs
  • Personalization & journey optimization
  • Analytics audits & event hygiene
  • Training/enablement (CXL-backed experimentation education)

Why #6: Speero

Speero shines at process and enablement across teams, but for Shopify Plus stores that want fast, tactical testing with immediate revenue impact, it would still be below Blue Stout. 

7. Oddit

Oddit delivers conversion-ready audits with dev-ready designs; fast “Conversion Reports” that flag friction, show redesigned sections in Figma, and hand teams implementation-ready assets to lift PDP→cart→checkout performance.

The Oddit CRO Magic:

Oddit’s edge is speed + specificity. 

Instead of long research phases, they ship Conversion Reports that identify “conversion-critical” issues and include ready-to-implement redesigns for the exact sections causing drop-off (e.g., hero, value stack, FAQ, cart). 

Deliverables typically include a 50+ page report, mobile & desktop designs, and 2+ complete page flows, so brands can move directly from insight to deployment.

For Shopify merchants, Oddit also promotes “Conversion Design for Shopify,” where they’ll redesign a critical section for free to preview impact; useful for founders wanting proof before committing.

Recent Brand Coverage:

Soshe Beauty

Public case notes describe conversion nearly doubling from 3% to 5%, with a two-week payback on the report, illustrating Oddit’s fast-ROI thesis when designs are implemented promptly.

Cleaner Co: 

Oddit highlights +25% time on site and booking conversion from 2.8% → 3.5% after redesigning key journey sections; while vertical differs, the pattern is consistent: pinpoint friction → ship redesigned sections → measure lift. 

Industries: 

  • Beauty & skincare 
  • CPG/DTC 
  • Services & bookings 
  • Apparel 

Services: 

  • Conversion Reports
  • Oddit Essential
  • Oddit Pro
  • Conversion Design for Shopify
  • Shopify web design/services

Actual Reviews:

  • Increased our CVR nearly 50% and site speed by 2× … game-changing”.

Why #7: Oddit

Oddit is fast and tactical; ideal for quick wins. But Speero’s systematic experimentation is more valuable long-term for enterprise-grade growth.

  • Conversion Reports: Oddit delivers Figma-ready redesigns alongside audits, so stores can implement fixes the same day.
  • Speed of ROI: Case examples (Soshe Beauty, Cleaner Co) show lifts within weeks, not months.
  • Founder-friendly preview: Their free “Conversion Design for Shopify” lowers the barrier for smaller Shopify merchants to test CRO value.

8. AWA Digital

AWA digital is a global e-commerce CRO agency known for experimental programs at scale, deep research, and measurable uplifts for brands from Canon to Interflora. 

The AWA CRO Magic:

What differentiates AWA is its programmatic experimentation: a repeatable operating model that replaces ad-hoc tests with an end-to-end system: research → prioritization → experiment design → execution → knowledge management

Their methodology is explicitly positioned as a world-leading CRO program for e-commerce. 

Research depth is a known signature: customer insight work (on-site surveys, polls, intercepts) is used to surface friction hypotheses before development or redesign, validated publicly via tooling partners (e.g., Qualaroo case study citing 700% ROI from insight-driven optimization).

Execution focuses on high-leverage journeys (PDP → cart → checkout) with disciplined experiment cadence and analytics hygiene, then rolls winners into production so gains compound. 

AWA’s client roster and positioning reflect enterprise-grade reach across categories, signaling comfort with governance and scale while still shipping tests quickly.

Recent Brand Coverage:

Thompson & Morgan

AWA reports that a single successful test, part of a larger program, contributed to £1.6M in extra sales over two years, alongside a +13 NPS improvement after customer-experience fixes.

Xero Shoes: 

Third-party coverage documents an AWA experiment where sizing-guide copy testing increased conversions and reduced return rates, highlighting the team’s bias for behavior-led hypotheses with profit impact, not just click-through.

Industries:

  • CPG/retail
  • Fashion & footwear
  • Consumer electronics 
  • Travel & auto
  • Grocery & department retail

Services:

  • Experimentation programs & CRO strategy (enterprise-ready).
  • Qual/quant research, on-site surveys/polls, session analysis.
  • A/B & multivariate testing, roadmap & prioritization.
  • PDP/cart/checkout optimization; analytics & event hygiene. 
  • Training/enablement to build an internal experimentation culture (CXL-influenced).

Why #8: AWA Digital

AWA’s depth shines in global, enterprise CRO, but for Shopify merchants needing actionable speed, Oddit’s reports are often more accessible.

9. Growth Rock

Growth Rock is an e-commerce-only CRO shop known for its public A/B Test Database and frameworks (Purpose Framework, Question Mentality).

The Growth Rock CRO Magic: 

What sets Growth Rock apart is methodology + transparency. 

They maintain a live Database of every e-commerce A/B test they’ve run (7+ years), organized by site area and by their 8 “Purposes” (Brand, Discovery, Product Appeal, Product Detail, Price & Value, Usability, Quantity, Scarcity). 

The team’s case-study library demonstrates a learn-then-scale ethos: they document where a treatment wins, where it doesn’t, and why context matters (e.g., free-shipping placement lifting a furniture brand but not a supplements brand). 

This is rare in CRO marketing, and it’s useful for operator judgment.

Operationally, Growth Rock runs quant + qual research → prioritized hypotheses → controlled tests → production implementation, with a steady cadence across PDP, navigation, cart, and checkout flows. 

Their “flagship” service is Conversion Optimization via A/B testing for ecommerce brands, implemented by a team that blends UX, analytics, and dev who targets high-revenue stores that need statistically sound testing (they note a focus on ~$10M+ annual revenue).

Industries:

  • Fashion & apparel 
  • Home & furniture 
  • Health & wellness/supplements 
  • Broader DTC ecommerce (Shopify-heavy).

Services (CRO-Relevant)

  • Conversion Optimization via A/B testing.
  • Research (analytics, user recordings, qualitative feedback) → hypothesis → test → production rollout.
  • Frameworks & knowledge: A/B Test Database, Purpose Framework, mobile checkout research across 40 major US ecommerce sites (public resources).

Why #9: Growth Rock

Growth Rock is brilliant for methodology and learning transparency, but AWA edges it out with more enterprise logos and programmatic depth.

10. The Good

The Good is a CRO agency focused on ecommerce brands that removes friction from digital experiences. 

The Good CRO Magic:

The Good’s differentiator is their “Conversion Growth Program,” an end-to-end CRO service where each engagement is structured as a continuous cycle of research, experiment design, testing, and implementation. 

Unlike agencies that focus only on tactical A/B tests, The Good emphasizes customer research and journey mapping up front: identifying customer anxieties, blockers, and motivators through surveys.

Where The Good stands out is in strategic alignment: their team doesn’t just test UI changes, they tie hypotheses to business objectives like lower CAC, higher AOV, and long-term retention. 

They also produce a steady flow of CRO content (reports, podcasts, articles) that educates ecommerce operators, reinforcing their positioning as trusted advisors rather than “button-color changers.”

The Good’s strength is in strategy + execution. 

They embed CRO into brand growth, trusted by enterprise names and Shopify DTC players alike.

Industries

  • Apparel & footwear
  • Consumer tech
  • Retail & ecommerce 
  • SaaS (Adobe) 
  • B2B/B2C brands at scale.

Services:

  • Conversion Growth Program (structured CRO cycles).
  • CRO research (customer surveys, journey mapping, analytics audits).
  • A/B & multivariate testing, experiment roadmap.
  • Checkout and mobile UX optimization.
  • Personalization strategies for e-commerce growth.
  • Strategic advisory for e-commerce operators (podcasts, reports, insights).

Why #10: The Good

Strong strategic depth and content leadership, but less Shopify-specific execution than peers above, making them the closer in our list.

They have:

  • Conversion Growth Program™: Their structured cycles of research → testing → implementation embed CRO into growth strategy.
  • Strategic alignment: Hypotheses are tied to business outcomes (CAC, AOV, retention), not just UI tweaks.

How To Choose The Right Shopify Partner, 7 Easy Steps:

Selecting a Shopify CRO partner is about aligning expertise with business goals, budget, and growth stage. 

Here’s a detailed framework for making the right choice.

1. Start With the Growth Problem You’re Solving:

Before looking at agencies, know the bottleneck. 

A store with heavy traffic but low sales needs a CRO-first partner, while a brand with weak retention might benefit from lifecycle optimization. 

A clear problem definition ensures you’re not dazzled by case studies that don’t fit your pain points. The best agencies know their lane: some are engineering-led (speed, checkout performance), others specialize in creative testing, and some focus on retention. 

2. Check Vertical and Market Relevance:

Conversion insights are a tactic that boosts fashion sales, but may not be as effective for supplements or furniture. 

Partners with vertical case studies understand buying psychology in that market: what proof shoppers need, what pricing formats resonate, and how purchase urgency differs. 

Agencies that show industry-specific wins save you the expense of “reinventing the wheel” through trial and error. 

3. Dig Into Their Testing Methodology:

Random tweaks don’t drive sustainable growth. 

Look for a partner with a structured process: research, prioritization, test design, validation, and iteration. Strong agencies document hypotheses, run statistically sound experiments, and build knowledge libraries for future tests. 

Ask how they score potential experiments and whether results are published transparently. 

4. Verify Technical Execution Capability:

Many agencies stop at recommendations; the stronger ones implement. 

Speed to market matters; an A/B test that takes months to ship loses relevance.

Partners with in-house development or dev-ready assets ensure validated changes go live quickly. 

On Shopify, that may mean custom checkouts, optimized carts, or performance refactors. Confirm whether the agency owns the implementation or relies on your team. 

5. Measure Their Proof of ROI:

Any serious Shopify partner should present revenue outcomes, not just vanity stats. 

Look for case studies with hard numbers: conversion lifts, revenue per visitor increases, or AOV growth. 

Ask what percentage of experiments typically deliver a win, and what dollar impact past clients have seen. Vague claims like “we increased engagement” aren’t enough. 

6. Consider the Full Funnel Impact:

Conversion rate is important, but the smartest partners think beyond the single transaction. 

They optimize lifetime value by aligning CRO with email flows, loyalty, upsells, and post-purchase experiences. Agencies that can integrate retention with acquisition multiply the effect of their work.

7. Evaluate Transparency and Culture Fit:

The final filter is how they work with clients. 

Do they share both winning and losing tests? Do they explain why something worked or didn’t? 

CRO thrives on collaboration, so you need a partner who’s open, direct, and willing to educate your team. Reviews often reveal whether agencies overpromise or genuinely integrate into client workflows. 

Wrap Up:

Finding the right Shopify partner doesn’t mean chasing a shiny case study or being impressed by a long list of logos. 

The truth is, every store will hit a ceiling at some point. What separates the ones that scale from the ones that stall is who they bring in to break through it. 

The agencies we’ve covered here don’t just tweak buttons or redesign pages; they run proven systems that translate into real revenue.

If there’s one takeaway, it’s this: treat CRO as an investment, not a project. 

The right partner will change the trajectory of your business tomorrow. And that’s the kind of advantage Uptek is ready to help you with!

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